Benefit

This color packs a punch - period. Seriously, Benetint is our best-selling* all-in-one shade that keeps going viral... and again... and again. Just a few dots on lips and cheeks will give you a natural-looking rosy color (imagine what your lips look like after eating a cherry ice cream... exactly like that ). Originally developed for an exotic dancer, this product was the very first to be sold in our first boutique in San Francisco when we opened in 1976... and the sheer, non-drying formula is versatile, buildable, and long-lasting. *Source: Benefit Cosmetics internal global retail sales, January - December 2022 **Source: Benefit Cosmetics based on global retail sales January 2022 - December 2022