NOIR ALLURE, the new CHANEL mascara that opens the lashes for a 4-dimensional result: volume, length, curl and definition. For the first time, the House of CHANEL enriches black with a touch of red to give intensity and depth to the gaze. Red also signs the new applicator: thin, slender and soft, it captures all the lashes creating an extraordinary fan effect. The iconic click of the House of CHANEL is found for the first time in a mascara. The gesture of the click transforms the mascara into a luxury object that opens instantly. Enriched with provitamin B5, the formula helps strengthen and protect lashes. Three natural waxes, including rice wax and beeswax, give volume, curl and length to lashes. HOW TO APPLY Apply the product to the lashes, from root to tip, with a delicate zigzag movement. The make-up result is immediate and intensifies with each pass of the applicator.