CHANEL is reinventing the balm and making it as desirable as an iconic lipstick, for tinted lips with tailor-made intensity, more beautiful day after day. A unique balm with the double function COLOR and CARE. The intelligent formula of ROUGE COCO BAUME allows tailor-made use, going from a lightly colored veil from the first application, to a coverage almost as intense as a lipstick, on the third application. The ROUGE COCO BAUME, with natural luminosity, delivers its benefits with exceptional qualities, for a makeup result that mattifies over time. At the heart of the ROUGE COCO BAUME formula: Oléoactif, an oil resulting from the alliance between the fruit of the olive tree, rich in omega 9, and its leaves rich in polyphenols. This oil with antioxidant powers preserves the beauty of the lips. Nourished from the first application, the lips benefit from long-lasting hydration, comfort for 12 hours* and the feeling of dryness is reduced by 41%*. After 28 days, lips are plumped up by +10%* smoother +19%** and more supple by +77%* and the appearance of chapping is reduced, for more beautiful lips day after day. The flowers in the garden of La Pausa, the house where Gabrielle Chanel escaped to recharge her batteries, inspired the CHANEL Makeup Creation Studio, which imagined a palette of colors ranging from a transparent, slightly pearly shade to a burnished burgundy. Varied shades presented in the iconic ROUGE COCO BAUME case dressed in white and gold. The ivory hue evokes the softness of the texture and the gold catches the eye, making its pack ultra-desirable!